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If you try to be too creative with both, they tend to conflict and create a confused message. This goal is called strategic positioning, the process of defining who you are in a way that your customers understand whether they’re a good match for you.Do a search on your site to see which is more prominent — taglines or screen names. Likewise, in the world of online dating, your goal is to present yourself in a way that tends to attract the right kind of person, not every available prospect.• Some people chase dreams, I make mine a reality.• Looking for someone who can deal with new age, female Einstein.• Please don't email me saying that you think I'm hot... • You think Lindsay Lohan or Kim Kardashian is hot and sexy? • Where to find my Gerard Butler from PS I Love You! • Your last online date.• I believe that griffins, good men and other mythical creatures exist - prove me correct, at least in one respect!• Finding a good man is like nailing Jello to a tree - I'm desperate to nail Jello to a tree! • If you don't like coffee, there are always the movies and the baseball games!You need to check to make sure that the site didn’t turn your tagline into a scarlet letter.
You whispered something to the person next to you, and at the end of the chain, you compared what you started with to what the last person heard. You may notice a bit of Telephone in how your tagline gets posted.
The second purpose is to create some point of further discussion — an icebreaker that provides a prospect with an easy topic to start a conversation. Try these starter ideas: • “I’m boycotting shampoo!!! ” • “Everything I need to know I got from watching Gilligan’s Island.“ • “I run with scissors.” • “Where are my sunglasses?